Our Core Values
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Innovative
We are curious, insightful, and adaptable, constantly exploring new ideas, challenging assumptions, and evolving how we work to create smarter, more effective engineering solutions.
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Impactful
We develop technology that makes a real difference, delivering practical, measurable outcomes that empower our customers to operate with greater safety, efficiency, and confidence.
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Integrity
We deliver on our promises and stand by our work. Our success is defined by the trust we build and the lasting value we create for our customers and their systems.
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Ardent
We are passionate about our customers, our team, and advancing the field of RAMS engineering, driven by purpose, energy, and a deep commitment to making a meaningful difference.

Vision Statement

To enable our customers to make better product design and support decisions based on our integrated suite of engineering analysis tools that simulate potential system failures and their consequences. MADE enables concurrent engineering processes that are consistent with best practice system engineering and asset management methodologies, that are integral to design optimization and the Product Lifecycle Management process.

Mission Statement

To be the ‘Gold Standard’ for engineering analysis tools to improve system design & availability, and reduce the cost of ownership for complex engineering systems.

Value Statement

The MADE software is an advanced suite of simulation-based engineering analysis tools used to model and manage the risks associated with the design and reliability of complex engineering systems and their associated support activities. MADE offers integrated technical analysis capabilities that significantly reduce the cost of identifying, analysing and mitigating potential system failures – information that can optimise cost of ownership decisions by OEMs and operators at each stage of the product lifecycle.